Bachelor of Arts in Graphic DesignSchool of Arts and Sciences
Creativity that inspires
Unleash your creative potential and transform imagination into reality with a Bachelor of Arts in Graphic Design. At Edgewood College, we believe that creativity lies at the heart of design, and our program empowers students to harness their skills of imagination, innovation, and visual communication to inspire and captivate audiences. Through our curriculum, we encourage students to explore their creative instincts while providing them with the tools and knowledge needed to bring their ideas to life.
Students are taught by faculty members who are practicing designers and artists, bringing a wealth of diverse professional experience from the design and visual communication industries. Equipping students with the essential expertise for success in the industry, the Graphic Design program offers a broad curriculum encompassing digital art and design, layout and typography, user experience design, and coding, along with foundational courses in drawing, painting, photography, and art history. Technical skill development is infused into the student’s academic journey, complemented by the acquisition of skills in strategic thinking, effective communication, and creative execution, empowering students to inspire their audience and achieve desired outcomes.
With its vibrant diversity, the city of Madison offers a creative landscape that fosters a rich tapestry of artistic expression. A hub of art and culture in the state of Wisconsin, Edgewood College’s location boasts a dynamic environment primed to fuel creativity and innovation. Here, you will discover ample opportunities to excel in graphic design and user experience design and make a lasting impact on our community.
Madison, WI
On-campus
120
January 21, 2025
Careers within Graphic Design
$57,990
A bachelor’s degree in graphic design prepares you for a variety of career paths.
- Advertising & Marketing Artist
- Art Director
- Creative Director
- Graphic Designer
- Social Media Manager
- Special Effects and Artist Animators
- Technical Writer
- User Experience Designer
Graphic Design by the Numbers
15:1
70
Graphic Design Student Spotlight
“My instructors have played a crucial role in creating a supportive learning environment. Through their guidance and encouragement, I’ve forged meaningful connections with my fellow peers, it’s created a community spirit among us aspiring designers.”
Graphic Design Experiences
Professional Development Through an Internship
All students enrolled in the Graphic Design program are required to complete a 120-hour internship experience. This empowers students with invaluable professional experience, directly relevant to their field. The capstone course, usually scheduled during or close to the internship period, incorporates reflective elements of the internship experience.
Graphic Design Capstone Class
While you are building the skills to help differentiate yourself from others, you will be building a professional portfolio along the way. In the final semester of your senior year, students will create both a web-based and PDF portfolio to showcase a variety of their work. This portfolio is a culmination of several years of hard work, but even more, it is your tangible “calling card” to share with potential employers as you embark on the career that first brought you to Edgewood College. The “Senior Design Show” brings your academic journey full circle as you participate in an evening of sharing your final portfolio.
Faculty Spotlights
mfleischmann@edgewood.edu
bknutson@edgewood.edu
Erilarson@edgewood.edu
ALuft@edgewood.edu
SStolte@edgewood.edu
A Creative Haven for students
The Stream is Edgewood College’s visual and theatre arts center. This dramatic industrial structure is home to the art and theatre art programs, Diane Ballweg Theatre, and Edgewood College Gallery. Within The Stream is a dedicated specialized laboratory-learning classroom for Art Education. Located on the southwest corner of campus, the building overlooks the surrounding woods and Lake Wingra.
The College received Gold LEED certification for the building, which makes it the second LEED-certified building on campus. Edgewood College became the first college or university in Wisconsin for exemplary environmental performance (2006).
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